GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | ||||||
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14:33 Apr 18, 2002 |
English to Chinese translations [Non-PRO] Marketing | |||||||
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| Selected response from: Libin PhD | ||||||
Grading comment
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Summary of answers provided | ||||
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4 +3 | 使用自助售货亭作为销售点组合(POS)之一部分的零售商 |
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4 +2 | 把自动售货机作为其混合销售点的一部分的零售商 |
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5 | 将展位作为其销售点(POS)体系组成部位的零售经销商 |
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将展位作为其销售点(POS)体系组成部位的零售经销商 Explanation: 将展位作为其销售点(POS)体系组成部位的零售经销商 (在涉及展览的情况中使用) 或者 将售货亭作为其销售点(POS)体系组成部位的零售经销商 (适用于一般营销) |
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使用自助售货亭作为销售点组合(POS)之一部分的零售商 Explanation: 使用自助售货亭作为销售点(POS)组合之一部分的零售(营运)商 这里的mix应译为组合。如product mix通常译为产品组合等。 这里的kiosk 通常是无人监管的,故译为自助售货亭。 "Computer Desktop Encyclopidia"解释如下: A small, self-standing structure such as a newstand or ticket booth. Unattended multimedia kiosks dispense public information via computer screens. Either a keyboard, touch screen or both are used for input. The software in kiosks must be designed for ease of use. Touch screens make the interface simple and straightforward. -------------------------------------------------- Note added at 2002-04-18 19:40:49 (GMT) -------------------------------------------------- Here is a link to a graphic illustration of kiosk: http://www.asiana.com/demo.html |
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