Glossary entry (derived from question below)
English term or phrase:
from prospect to purchase
Portuguese translation:
da prospecção à compra
English term
Brazil
IT Specialist • M.A. in Linguistics
Native in: Portuguese (Variant: Brazilian) 
Works in: English to Portuguese, Spanish to Portuguese, Portuguese to English, and 1 more.
from prospect to purchase
"guide your customers from prospect to purchase"
e
"understand the journey customers take as they move from prospect to purchase"
Entendo a ideia, mas gostaria de sugestões de tradução.
Grato!
Jan 7, 2021 23:04: Matheus Chaud changed "Field (write-in)" from "bubble up" to "(none)"
Proposed translations
Brazil
12-years' experience | MKT, Legal, IT
Native in: Portuguese
Works in: English to Portuguese, French to Portuguese, Spanish to Portuguese
da prospecção à compra
https://www.zenvia.com/blog/jornada-do-cliente
https://resultadosdigitais.com.br/blog/como-prospectar-clien...
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Note added at 3 mins (2020-10-07 18:44:30 GMT)
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Outra sugestão: "da descoberta à compra"
Brazil
If professionalism is what you need.
Native in: Portuguese (Variant: Brazilian)
Works in: English to Portuguese, Spanish to Portuguese
Da prospecção/pesquisa à compra
Brazil
6 years high-quality translation
Native in: Portuguese (Variant: Brazilian)
Works in: Portuguese to English, English to Portuguese, Portuguese, and 1 more.
da pesquisa à compra
"Smartphones - da pesquisa à compra, uma jornada omnichannel"
"Jornada do consumidor: da pesquisa à compra"
da prospecção à primeira compra
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Note added at 2 mins (2020-10-07 18:43:44 GMT)
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também poderia ser "do primeiro contato à primeira compra".
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Note added at 4 mins (2020-10-07 18:45:10 GMT)
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Ou "do contato inicial à primeira compra".
do prospect até a compra
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Note added at 5 mins (2020-10-07 18:46:13 GMT)
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"prospect" é (em resumo) um possível cliente
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Note added at 8 mins (2020-10-07 18:48:56 GMT)
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...a person regarded as likely to succeed or as a potential customer, client, etc.
Brazil
Business, entertainment & the in between
Native in: Portuguese (Variant: Brazilian)
Works in: English to Portuguese, Portuguese, English, and 1 more.
da prospecção até a finalização da compra
Brazil
Technical, IT and Marketing - Certified
Native in: Portuguese (Variant: Brazilian)
Works in: English to Portuguese, Spanish to Portuguese
da fase de pesquisa até o ato da compra
Ou
"de curiosos até compradores"
Ou uma versão bem Glengarry Glen Ross (leia com a voz do Alec Baldwin, faz mais sentido):
"guie os clientes até que finalmente abram a carteira/assinem o cheque"
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Note added at 9 mins (2020-10-07 18:50:15 GMT)
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A-B-C
ALWAYS! BE! CLOSING!
Portugal
Maria Teresa Borges de Almeida 
30+ years translating EU documents
Native in: Portuguese (Variant: European/Portugal)
Works in: English to Portuguese, French to Portuguese, Spanish to Portuguese, and 1 more.
do sonho à compra
| agree |
Nuno Rosalino
: E talvez, por isso mesmo, mais adequada, pois encapsula precisamente o significado sem descair em anglicismos feios...
2 mins
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Obrigada, Nuno!
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| agree |
Viviane Marx
: Bem marketing!
2 hrs
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Obrigada, Viviane!
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United Kingdom
Marketing, Business, Lit. & Localization
Native in: Portuguese
Works in: English to Portuguese, Portuguese to English, Spanish to Portuguese, and 1 more.
da reflexão à aquisição
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Note added at 28 mins (2020-10-07 19:09:18 GMT)
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"Interrogarção", claro, deveria ser "reflexão".
Brazil
Uniting the World through our words
Native in: Portuguese (Variant: Brazilian)
Works in: French to Portuguese, English to Portuguese, Spanish to Portuguese, and 1 more.
da análise para a aquisição
Brazil
English Portuguese
Native in: Portuguese
Works in: English to Portuguese, Spanish to Portuguese, Portuguese to English, and 4 more.
de prospect à aquisição
Brazil
Finance/Crypto/Legal • BA in Translation
Native in: Portuguese (Variant: Brazilian)
Works in: English to Portuguese, Spanish to Portuguese, French to Portuguese
da análise/pesquisa até a compra/aquisição
"conduza seus clientes da análise/pesquisa até a compra/aquisição"
e
"entenda a trajetória que os clientes fazem da análise/pesquisa até a compra/aquisição"
| agree |
Bruno Lima
17 hrs
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| agree |
Daniel Fernandes
: muito interessantes e precisas as alternativas apresentadas pelo @felipetomasi
23 hrs
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Will do!
Native in: Portuguese (Variant: European/Portugal)
Works in: English to Portuguese, French to Portuguese, German to Portuguese, and 1 more.
de potencial cliente a cliente efetivo/à compra efetiva
What is a prospect client?
A prospect is an organization or potential client who resembles the sellers ideal customer profile but has not yet expressed interest in their products or services. A qualified lead is an organization or potential client which has expressed interest in the products or services of the seller.
A prospect is a potential customer who has been qualified as fitting certain criteria outlined by a company based on its business offerings. Determining if a contact is a sales prospect is the first step in the selling process.
https://www.google.com/search?q="prospect" client&oq="prospe...
https://www.google.com/search?sxsrf=ALeKk00dNQNFQuXGsAxvcNjG...
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Note added at 4 hrs (2020-10-07 22:54:42 GMT)
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Mais alguns exemplos do significado de "prospect" neste contexto:
A sales pitch is a message used to persuade a prospect to purchase a product or service.
Your prospective customers won't close themselves, but if you understand what motivates a prospect to purchase
It's the concept that many marketing channels work together to lead a prospect to purchase
Stories like these, when used properly, can help motivate a prospect to purchase without using lowball tactics like fear-based selling.
https://www.google.com/search?q="prospect to purchase"&sxsrf...
ara negócios existente ou novos, é fundamental traçar o perfil do potencial cliente.
Brazil
The language of science and technology
Native in: Portuguese (Variant: Brazilian)
Works in: English to Portuguese, Italian to Portuguese, Portuguese to English, and 2 more.
da pesquisa à compra
Brazil
Marketing/Business/HR/L10N
Native in: Portuguese (Variant: Brazilian)
Works in: English to Portuguese, Portuguese, English
do desejo à compra
| agree |
Teresa Freixinho
: Perfeito! Eu estava prestes a dar essa sugestão até ver que você pensou nela primeiro.
4 hrs
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Obrigada, Teresa. :)
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| agree |
Bianca Goulart
10 hrs
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Obrigada, Bianca. :)
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