Mar 11, 2020 02:31
4 yrs ago
13 viewers *
English term
21 books translated
Native in: Russian 
Works in: English to Russian, Russian to English, Spanish to Russian, and 1 more.
at a high-level power point level
English to Russian
Marketing
Business/Commerce (general)
Доброго времени суток.
The USP and innovation of the presented DM3 model lie in the totality and stringency of the approach: the strategy does not remain ***at a high-level power point level*** but is systematically translated into appropriate measures and metrics. Instead of single individual activities an aligned and prioritised catalogue of measures is generated for successful Conversational Commerce— digital success with a system!
Что касается DM3 модели (ранее по тексту):
However, it is also decisive that the transition to Conversational Commerce is well thought out and planned. One possibility to do this systematically is the DM3 model presented in Part II AI Business: Framework and Maturity Model (Fig. 4.9).
Рис. по ссылке:
https://b.radikal.ru/b24/2003/f7/f37b764a80e1.jpg
+
The DM3 Model as a Systematic Procedure Model for Conversational Commerce
Each touchpoint has to be analysed both for itself and in conjunction with other touchpoints regarding costs, benefit and risk. This is the only way to derive the ideal current and future Conversational Commerce strategy. The general idea is to assess the trade-off between costs, benefit and risk. A high degree of automation of a touchpoint may have efficiency benefits but on the other hand also high costs and in some cases may lead to a suboptimal customer experience. A systematic comparison of costs, benefits and risks is thus indispensable.
Thereby it is not a matter of 0/1 decisions. Rather, a decision has to be made as to which degree of automation makes sense for which touchpoint
Спасибо.
The USP and innovation of the presented DM3 model lie in the totality and stringency of the approach: the strategy does not remain ***at a high-level power point level*** but is systematically translated into appropriate measures and metrics. Instead of single individual activities an aligned and prioritised catalogue of measures is generated for successful Conversational Commerce— digital success with a system!
Что касается DM3 модели (ранее по тексту):
However, it is also decisive that the transition to Conversational Commerce is well thought out and planned. One possibility to do this systematically is the DM3 model presented in Part II AI Business: Framework and Maturity Model (Fig. 4.9).
Рис. по ссылке:
https://b.radikal.ru/b24/2003/f7/f37b764a80e1.jpg
+
The DM3 Model as a Systematic Procedure Model for Conversational Commerce
Each touchpoint has to be analysed both for itself and in conjunction with other touchpoints regarding costs, benefit and risk. This is the only way to derive the ideal current and future Conversational Commerce strategy. The general idea is to assess the trade-off between costs, benefit and risk. A high degree of automation of a touchpoint may have efficiency benefits but on the other hand also high costs and in some cases may lead to a suboptimal customer experience. A systematic comparison of costs, benefits and risks is thus indispensable.
Thereby it is not a matter of 0/1 decisions. Rather, a decision has to be made as to which degree of automation makes sense for which touchpoint
Спасибо.
Proposed translations
(Russian)
| 4 | См. ниже |
George Phil
|
| 3 | см. |
Igor Arefyev
|
Proposed translations
10 hrs
George Phil
Russian Federation
Russian Federation
Native in Russian
Specializes in field
Russian Federation
Related KudoZ points
:
183
Selected
См. ниже
Ну очень образное выражение.))
ИМХО правильное направление мыслей формирует, например, вот этот абзац:
Each touchpoint has to be analysed both for itself and in conjunction with other touchpoints regarding costs, benefit and risk. This is the only way to derive the ideal current and future Conversational Commerce strategy.
В данном контексте:
high-level – на высоком уровне, руководящий
power point – точка достижения максимальной мощности (здесь: отдачи/эффективности)
Я бы перевел выражение “the strategy does not remain at a high-level power point level but is systematically translated into appropriate measures and metrics” так:
...стратегические задачи, связанные с достижением максимальной эффективности, выходят из сферы ответственности высшего руководства и планомерно/методично находят свое отражение в соответствующих действиях и показателях.
ИМХО правильное направление мыслей формирует, например, вот этот абзац:
Each touchpoint has to be analysed both for itself and in conjunction with other touchpoints regarding costs, benefit and risk. This is the only way to derive the ideal current and future Conversational Commerce strategy.
В данном контексте:
high-level – на высоком уровне, руководящий
power point – точка достижения максимальной мощности (здесь: отдачи/эффективности)
Я бы перевел выражение “the strategy does not remain at a high-level power point level but is systematically translated into appropriate measures and metrics” так:
...стратегические задачи, связанные с достижением максимальной эффективности, выходят из сферы ответственности высшего руководства и планомерно/методично находят свое отражение в соответствующих действиях и показателях.
4 KudoZ points awarded for this answer.
Comment: "Большое спасибо всем.
Спасибо, George."
6 hrs
Igor Arefyev
Russian Federation
Russian Federation
Native in Russian
Works in field
Russian Federation
Tech&Engineering, thorough and accurate
Native in: Russian (Variant: Standard-Russia)
Works in: English to Russian, Russian to English, French to Russian, and 4 more.
Related KudoZ points
:
12
см.
В качестве предположения:
"....эта стратегия не осталась на уровне высокого руководства в виде презентации, а методично воплощается в жизнь в форме конкретных действий и количественных показателей".
"....эта стратегия не осталась на уровне высокого руководства в виде презентации, а методично воплощается в жизнь в форме конкретных действий и количественных показателей".
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