Oct 1, 2017 08:28
6 yrs ago
4 viewers *
French term

AU COEUR DU DISPOSITIF

Non-PRO French to English Tech/Engineering General / Conversation / Greetings / Letters marketing
"NOUS METTONS VOTRE PROJET SANTÉ AU COEUR DU DISPOSITIF
Votre projet santé est primordial : objectifs à atteindre, moyens et équipes disponibles, organisation souhaitée, contextes géographique, économique et politique..."

It is on the website of a French company which provides turnkey medical facilities (civil engineering, construction, equipment, etc.).

The only meaning of 'dispositif' I can think of that might fit in this context is something like 'system' or 'organisation', but "We place your health-care project at the heart of the system" does not really make much sense.

I think a looser translation might be more appropriate. Something like: "Our entire organisation at the service of your health-care project" or "Our focus is entirely on your health-care project".

Any thoughts?
Change log

Oct 1, 2017 15:10: writeaway changed "Field (write-in)" from "(none)" to "marketing"

Oct 1, 2017 15:20: Yvonne Gallagher changed "Level" from "PRO" to "Non-PRO"

Votes to reclassify question as PRO/non-PRO:

PRO (2): Daryo, Yolanda Broad

Non-PRO (3): Nikki Scott-Despaigne, writeaway, Yvonne Gallagher

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Discussion

curiosidades (asker) Oct 1, 2017:
Thanks Thanks to everyone who has answered so far. It's good to know you agree with my interpretation. Now, I just need to come up with the right, 'catchy' phrase, probably involving either 'the focus of' or 'central to'.
philgoddard Oct 1, 2017:
You could say "We handle/think of everything". I've looked at the page, and that's what it goes on to say: they manage every aspect of the project.
The headline doesn't need to include "healthcare project", because that is repeated in the first line.
By the way, "healthcare" is generally one word in the UK and two in the US.
EvaVer (X) Oct 1, 2017:
French "poetry" They just mean it's the central point of everything they will do, which it certainly should be! "Your project is central to our efforts" or something. "dispositif" here just means a set of means and organisation towards a purpose.
Nikki Scott-Despaigne Oct 1, 2017:
I agree with your reading Any phrase that gets that across will be fine. I guess what you need is a brainstorming on the type of prhase of formula that will fit with the style and register you have adopted for the rest of the document.
- your healthcare project is at the heart of the service we provide (too long, too literal)
- your needs come first (maybe too short, not explicit enough)
- something inbetween, perhaps?

Proposed translations

2 hrs
French term (edited): au cœur du dispositif
Selected

is central to everything we do

using 'do' is horribly weak in a marketing context, but I think it could work here, given what surrounds it; in my view, the key point is to put 'your project' up front and to use 'central to'.

I think you can leave aside the idea of 'mettre', in order for 'your project' to take pride of palce as the subject of the verb in this sentence.

'Dispositif' is one of my pet hates in FR, as it is used to mean so many things, few if any of which can actually be expressed satsifactorily using a single word in EN!

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Note added at 6 jours (2017-10-07 10:18:21 GMT)
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It's funny that Gilles finds this 'lourd', since it contains only 6 words — replacing the 6 relevant words in the 'not lourd' FR original. I suspect, Gilles, you may not have understood that I was seeking to offer a solution for (almost) the entire phrase?
Peer comment(s):

neutral Francois Boye : you cannot skip the translation of 'dispositif'
8 mins
I'm not "skipping it", I have simply parapharsed it as 'everything we do' — which, conceptually at least, IS what it means ;-)
agree AllegroTrans : this works, altough there are many other ways to translate it; FB's objection is ill-founded
6 hrs
Thanks, C!
disagree GILLES MEUNIER : c'est un peu lourd comme expression
5 days
Sadly, a convenient one-word solution isn't always possible; but this is an exercise in EN copywriting more than pure slavish translation.
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4 KudoZ points awarded for this answer. Comment: "Thank you very much."
-2
10 hrs

we put your health project in the heart of the device

-
Peer comment(s):

disagree Tony M : Although in techncial senses 'device' can sometimes be a good translation for 'dispositif', it is completly unsuitable in this more figurative type of usage. And 'in the heart of' sist awkwardly in EN (unlike FR); sometimes 'core' works, or 'central to'
1 hr
disagree AllegroTrans : Sounds totally unnatural English, word-for-word translation definitely does not work here
23 hrs
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