Glossary entry

English term or phrase:

marketing of failure

Spanish translation:

el marketing del fracaso

Added to glossary by EstherLo (X)
Apr 7, 2016 08:34
8 yrs ago
English term

marketing of failure

Non-PRO English to Spanish Tech/Engineering Computers (general) Start-up
En un texto sobre el éxito y la moda de fracasar en las startup de Silicon Valley

What is not being mentioned in this ***marketing of failure*** is that not everyone can fail successfully.
Votes to reclassify question as PRO/non-PRO:

PRO (1): JohnMcDove

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Proposed translations

+1
10 hrs
Selected

el marketing del fracaso

Igual que tenemos "El marketing de la locura"...

(Aunque sea otro tema...)

http://www.cchr.org/es_ES/videos/marketing-of-madness/introd...

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Note added at 10 hrs (2016-04-07 18:41:36 GMT)
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Yo entiendo que si intento promocionar, hacer marketing del coche que va con energía solar, y fracaso, (debido a los muchos intereses creados que envuelven el tema, por ejemplo)... puedo hacer promoción de mi fracaso..., tal vez puede ser un poco "victimista", pero puede ser una forma de triunfar o de revertir el fracaso.

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Note added at 6 days (2016-04-13 23:39:50 GMT) Post-grading
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You're welcome!
Peer comment(s):

agree Natalia Rossi
1 hr
Muchas gracias, Natalia. :-)
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thanks!"
+1
7 hrs

"lista de fracasados" / "mercado de fracasados"

Comentario: Interpreto que incluso para fracasar hay que tener éxito.

El hecho de no ser mencionado(s)/ incluido(s) en la lista de quienes no han tenido éxito /han fracasado en su aventura empresarial, significa que no todo el mundo puede fracasar con éxito/significa que hasta para fracasar hay que tener éxito.
Peer comment(s):

agree Kirsten Larsen (X)
1 hr
Gracias, Kirsten. Saludos.
Something went wrong...
8 hrs

marketing de los fracasados

Según veo cuando fracasan, lo van proclamando y anunciando a los cuatro vientos intentando convertir el fracaso en algo positivo.

http://www.nytimes.com/2016/03/06/opinion/sunday/the-art-of-...
Something went wrong...
1 day 14 hrs

el mercado/la mercadotecnia de las fallas/errores/fracasos

Otra opción.
Something went wrong...
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